INNOVATIVE WINE CELLARS WITH INDUSTRIAL AESTHETICS
From the first discussion with the architect, we noticed the important presence of materials such as wood and oxidized metals in the design and mood-board. The venue’s aesthetic would play on the ridge between modern energy and ancient elegance, tradition and experimentation. This immediately made us think of a next-generation product distinguished by striking design and high performance: the i.Am 2000 wine cellar.
We collaborated with Prosit’s carpenter to create the custom-built wooden rack that would surround the two i.Am wine cellars arranged on opposite sides of the most intimate room. Each showcase displays up to 260 bottles. With a light silver frame and black body, it would have blended seamlessly into the room, echoing the dark color of wine bottles and details such as oxidized sheet metal or exposed piping.